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Content-Marketing

In content marketing, you provide relevant and interesting content for your target group and position your company as a competent contact person. The aim is for interested parties to contact you on the basis of the content. Content marketing is referred to as inbound marketing because you are found by interested customers instead of actively searching for them (outbound marketing). This topic offers you input on all aspects of successful content marketing.

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In content marketing, you provide relevant and interesting content for your target group and position your company as a competent contact person. The aim is for interested parties to contact you on the basis of the content. Content marketing is referred to as inbound marketing because you are found by interested customers instead of actively searching for them (outbound marketing). This topic offers you input on all aspects of successful content marketing.

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